You can analyze sales performance at the individual item level by accessing the Item Sales Report, which shows detailed sales data for specific product SKUs across time periods and retail locations. This granular sales analysis helps retail operators identify bestselling items, evaluate variant performance, and optimize inventory investment at the most detailed product level.
Using the Item Sales Report helps retail operators make precise merchandising decisions, identify which specific SKUs deserve increased inventory support, and understand customer preferences at the variant level for better assortment planning.
The Item Sales Report is Product performance and sales reporting at a granular level. Review your sales at an invoice and item-by-item level including:
- The order number
- All individual Products on the order
- Product SKU and Product ID
- The customer details (name and phone)
- The salesperson
The Item Sales Report is perfect for reporting on all Customers that purchased a certain brand (or Product) e.g. targeted promotions, contact list of customers for product recalls etc.
To use the Item Sales Report:
- Navigate to Reports > Product Performance > Item Sales Report
- Select the Filters as required
- Click Search
- The results will be displayed
- Click Export to Excel or Print if required
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