Transactional SMS campaigns are different from promotional SMS campaigns. While promotional SMS campaigns focus on advertising and marketing products and services, transactional SMS campaigns are instrumental in providing relevant information to customers in a timely manner.
You can create and manage your transactional SMS campaigns on the Transactional SMS Campaigns page. In Navigation, go to CAMPAIGNS, and select Transactional SMS Campaigns.

Creating Transactional SMS Campaigns
There are two ways you can create a transactional SMS – User Interface (UI) and REST API.
Create a Transactional SMS on the UI
- In Navigation, go to CAMPAIGNS, and then select Transactional SMS Campaigns.
- On the Transactional SMS Campaigns page, click the NEW CAMPAIGN button.

- On the New Transactional Campaign page, create the SMS message and set up message compliance. This step is identical to how you create a regular SMS message. For detailed instructions, see Creating SMS Campaigns.
📋 Note: You can only create your SMS message here. For sending the message, you'll be using an API.

- Click SAVE.
Create a Transactional SMS Using API
You can use the following POST method to create a Transactional SMS campaign:
POST /v2/:account_id/sms_campaigns.json
To learn about the API in detail, see Create Transactional SMS API.
Sending Transactional SMS Campaigns
You can use the following POST method to send a Transactional SMS campaign to an individual mobile number:
POST /v2/:account_id/sms_campaigns/deliver.json
To learn about the API in detail, see Send Transactional SMS API.
📋 Note: The parameter values passed with the deliver POST method override the values defined in the transactional SMS campaign.