You can learn from real merchant success stories demonstrating how Merchandising Cloud solutions help improve conversion rates, revenue, and customer experience across different industries and platforms. These case studies showcase measurable results ranging from increased conversion rates to improved average order values, providing practical benchmarks for what merchants can expect when implementing AI-powered search, recommendations, and smart collections.
Reviewing these examples helps inform your merchandising strategy by showing proven outcomes across various business models, from automotive to fashion to home goods. The documented results—such as conversion improvements, ROI returns, and enhanced user experience metrics—can guide your implementation priorities and help set realistic performance expectations for your own ecommerce store optimization efforts.
See how these merchants increased revenue, boosted conversion, and improved UX with Merchandising Cloud solutions.
25% Increased Conversion for UroTuning

Industry: Automotive
Platform: Shopify
Results: Since implementing Merchandising Cloud, UroTuning has seen an increased conversion rate of 25% by making their product discovery more accessible and personalizing the experience for every customer.
Read more here.
26x Return on Investment for Lisen

Industry: Fashion
Platform: Shopify
Results: A/B testing revealed Lisen.dk's revenue increased by 7% following integration with Merchandising Cloud, representing a 26x Return on Investment for the business. Furthermore, Unique Purchases increased by 6%, while Conversion Rate and Average Order Value also increased.
Read more here.
7% Increased Average Order Value for Cosmetic Capital

Industry: Beauty
Platform: Maropost Commerce Cloud
Results: Cosmetic Capital's Average Order Value increased by 7% following integration with Merchandising Cloud. In addition, there was a 5% increase in Search Conversion, and a 44% increase in time spent on site following a search being conducted.
Read more here.
26% Increased Search Conversion for Cyberphoto

Industry: Cameras & Equipment
Platform: Litium
Results: Cyberphoto’s Search Conversion jumped 26% following integration with Merchandising Cloud. In addition, Search Refinements decreased 47%, and Search Speed increased by 15% .
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Online Sales Double for White River

Industry: Home Improvement
Platform: Shopify
Results: White River experienced a doubling of online sales following integration with Merchandising Cloud, as well as simplified internal processes.
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Search Conversion of 11% for Goodly

Industry: Fashion
Platform: Shopify
Results: Goodly's Search Conversion Rate now stands at 11% following integration with Merchandising Cloud, with searching shoppers converting 5 times more than those browsing.
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17% Increased Conversion for Icon By Design

Industry: Furniture
Platform: Maropost Commerce Cloud
Results: Business impact through 17% increase of total conversion, in addition to improved user experience with reduced Search Refinements (-76%) and Bounce Rate (-20%).
Read more here.
Search Conversion of 10% for Storiarts

Industry: Apparel & Homeware
Platform: Shopify
Results: Storiarts' Search Conversion Rate now stands at almost 10% following integration with Merchandising Cloud. In total, the store's overall Conversion Rate increased by 4%.
Read more here.
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