OVERVIEW
In this release, we have brought some necessary revisions to our email campaigns and contact list management sections.
To learn more, kindly read ahead!
EMAIL CAMPAIGN ENHANCEMENT
Previously, if a merchant desired to “Force Stop” a campaign mid-delivery, they had to submit a request to the CS team, who would then force stop the campaign from the Admin panel. This process proved to be quite time-consuming and caused unnecessary delay for the Marketing Cloud user on several occasions.
To address this issue, we have introduced a new “Force Stop” feature in the Email Campaigns module. You can now force stop an email campaign (including A/B campaigns) with a “Sent” or “Locked” status.
Ensure you have selected the correct ongoing campaign and entered an email address linked with your Maropost account.
This new feature not only saves time but also enables merchants to modify campaign content and reschedule campaigns in a timely manner.
To understand more about email campaign management in general, visit and read our Managing Email Campaigns article.
EXPORT CONTACT ENHANCEMENTS
Marketing Cloud users can now fine-tune their export requirements and obtain contact reports with specific subscription parameters. By selecting “Email subscribed/unsubscribed” or “SMS subscribed/unsubscribed,” the final exported result will accurately display the chosen performance (in this case, subscribed/unsubscribed) metric. This creates consistent and mostly error-free reporting in the long run.
To learn how to extract contacts from a particular list, read our Exporting Contacts article.