OVERVIEW
In this release, we have rolled out a revamped version of the Content Editors module to help you create highly engaging email-related content for your users. Likewise, we have also made some changes to Retail Express Integration and how it synchronizes with your Marketing Cloud account.
To learn more, read ahead!!
HTML CODE AND PULL FROM URL’S REVAMPED FRAMEWORK
We have upgraded the UI structure of the HTML Code & Pull From URL content editor to the Liquid Sky format. With this revised flow, the workspace region and its corresponding sections are much more comprehensive and simple to use, thus allowing you to create email content according to your needs.
Below is an example of an HTML Code content builder layout:
Below is an example of a Pull From URL content builder layout:
To learn more about designing email content by using such templates, read our HTML Code & Pull From URL content builder articles.
RETAIL EXPRESS INTEGRATION ENHANCEMENT
We now provide an option to choose your primary source of contact, which can be used to send promotional messages to your Retail Express customers.
Furthermore, we have given clients more control over whether they wish to receive SMS campaigns from you or not. Clients can simply uncheck the “Receive SMS” checkbox on their respective Retail Express accounts, upon which Maropost automatically adds them to your “Do Not SMS” list.
To learn more about this integration and how contact data is processed by Maropost, read our Integration with Retail Express and Contact 360 Overview articles.