OVERVIEW:
Greetings Maropostians!!
We are pleased to announce that we have introduced a significant update to our next-generation segment builder.
Kindly read ahead to learn more!!
ENHANCEMENT:
Previously, marketers would have to manually input the rules and criteria while building a segment. Although the builder is intuitive in nature, it tends to be time-consuming while building large and complex segments.
To navigate around this issue, we have implemented an AI Builder toolkit to assist you in constructing segment rules to ease your task.
With the help of Natural Language Processing (NLP) logic, you only need to add a keyword or a sentence that depicts how the segment rule should be built and what type of contact it needs to fetch.
You can preview the rule layout and the contact records that fulfill the criteria. Once satisfied, you can generate the rules and criteria in no time.
With the AI builder, marketers can generate multiple rules and criteria in a segment fairly quickly.
To learn more about building segments, both manually and through an automated process via an AI builder, read our Creating Segments with Next-Gen Segment Builder article.
