We?re looking to spend a chunk on revamping our website and giving the online side a solid effort. I?m getting our site overhauled and working on our inventory side of things. I?ve heard so many conflicting things about SEO and other traffic drivers and I wanted to see whether anyone has had any success with it and whether it was worth the spend? I don?t have unlimited budget unfortunately so I want to try and figure out which is going to be the best avenue for us to drive sales.
My business is a musical instrument retail and repair business, we also have a tuition division but that has it?s own domain and details. I?m looking at SEO, Dynamic Creative for Google Shopping, AdWords and Facebook Marketing campaigns and whatever else is out there. Any experience you?ve had would be great to hear.