As an e-commerce business owner, you know how important a role your content plays. Content in Neto refers to website page types with shared features. The default content types available are Blog Post, Brand, Buying Guide, Web/Information Page, and Product Category.
However, you can create your own content type and personalize the content to organize and display specific information not covered by the defaults. By catering to your audience's unique requirements and interests, you can captivate their attention and keep them coming back for more.
Whether it's a specialized category, an engaging story, or a comprehensive guide, custom content types empower you to differentiate yourself from competitors.
Benefits of Creating Custom Content Types
Custom content types can be a powerful tool for enhancing your e-commerce website and improving the customer experience. Here are some potential benefits:
- Unique and valuable content for customers to engage with
- Improved website navigation and organization
- Increased sales due to a more convenient shopping experience
- Greater customer loyalty and repeat business
Creating a Custom Content Type
Here's an example of how to create a custom content type using a topic on fashion niche :
To begin with, create a new content type in the control panel, go to Settings & Tools > All settings & tools, click the Control Panel tab, and select Content Types Manager. Give your content type a name; we will use "Outfit Inspiration" as an example, and a unique code, such as "outfit-inspiration." This code will be used to reference this content type in the future. To learn more about creating a custom content type, click here.
Adding Pages with Custom Content Type
Once you have created your custom content type, you can start adding pages with this type of content to your website. For example, you could have your fashion team create outfit inspiration posts using the custom content type you just created. These posts could include high-quality images of complete outfits, as well as details about each clothing item and where to find them on your website. To learn about how to use a custom content type to add a page, click here.
Providing a Seamless Shopping Experience
By creating a custom content type for outfit inspiration, customers can easily browse through outfit inspiration posts to find looks they love and then click through to purchase the clothing items used in the outfits. This creates a seamless and convenient shopping environment that will keep customers returning to your website.
In conclusion, creating custom content types can be a powerful tool for enhancing your e-commerce website; providing your customers with a unique and valuable shopping experience. Whether you're creating custom content types for recipes, support articles, or outfit inspiration, Neto makes it easy to get started. So why not give it a try and see how custom content types can benefit your business?
