Are you losing conversions at the checkout? It could be your payment methods.

For retailers, there are some golden rules to follow when accepting payments. Following these rules will help minimise abandonment at the checkout.

Always have a credit card option such as Braintree, eWay, Stripe.
Offer Paypal as an option.
Offer a Buy Now, Pay Later solution such as Afterpay or Zipmoney.

Having at least these 3 options allows your customers to feel comfortable paying their invoices using multiple methods which suits them.

You can also consider direct deposit as a method however it can have negative side affects. Sometimes customers forget to pay or a customer can get buyers remorse and decide to never fulfil their order, leaving extra work for you to chase them up.

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Deactivated Member

Great article!

Deactivated Member

Agreed, that multiple payment methods is a key to having your potential clients become actual clients.

Reducing abandonment by offering multiple methods is one good way to do this.

I will however state at v6.10 there are some barriers from preventing our clients from checking out. This could just be us, but i am led to believe its system wide.

Another tip is if you suffer from Chargeback and fraud invenstigate 3DS in allot of cases 3DS allows you to pass the liability back to the card issuers bank.