Marketing Cloud Release – 9 Apr 2026

Cruzmanoel

{
  "version": "Marketing Cloud Release – 9 Apr 2026",
  "released": "April 2026",
  "product": "Marketing Cloud",
  "summary": "Introduces a noteworthy upgrade to the text (SMS & MMS) campaign feature, enabling multimedia-based messaging to boost engagement rates.",
  "kbArticle": "/kb/articles/2422-marketing-cloud-release-notes-9-apr-2026",
  "groups": {
    "improvement": {
      "summary": "SMS Campaign Messaging Enhancement enabling MMS support",
      "items": [
        {
          "featured": true,
          "title": "SMS Campaign Messaging Enhancement",
          "description": "Users can now send Multimedia-based messages (MMS) to subscribers in the United States, Canada, and Australian territories. While drafting the message, users can insert rich text images or GIFs alongside text notifications, significantly boosting campaigns' Click and Reply engagement rates. Users can also craft exciting subject lines that vividly define their image/GIF uploads, ideal for fulfilling specific marketing or communication needs."
        }
      ]
    },
    "fix": {
      "summary": "No fixes listed in this release",
      "items": []
    }
  }
}